Bridal and festival henna artists work from home, studios or clients’ venues, with peak demand in the wedding season and festivals such as Karwa Chauth, Teej and Eid. Startup costs are low: cones, practice, a portfolio and social media. Income grows with bridal packages, team bookings and classes. This guide covers how mehendi artists in India set up, price and find clients.
Who this business suits
It suits people who enjoy dealing with customers every day and can build a loyal local following through good service and word of mouth. Like most small businesses in India, it can start as a proprietorship and register for GST once turnover crosses the threshold.
Getting started in India
- Pick a location or service area with enough customers who need what you offer.
- Register under your state’s Shops and Establishments Act and get a trade licence where required.
- Set clear prices and keep simple records of sales and expenses from day one.
- Build a local following through WhatsApp, Google Business Profile and word of mouth.
- Get free Udyam (MSME) registration to access MSME benefits.
- Open a current account in your business name and keep business and personal money separate.
Mehendi Artists in India: the numbers and the rules
Small businesses like this in India
In MoSPI’s survey of unincorporated businesses (proprietorships, partnerships and similar firms), this falls under Personal and community services (salons, repair, laundry, recreation). In 2023-24 India had 80 lakh such establishments employing 1.08 crore workers, and 87.8% were run without hired workers. Across the wider other services group, the number of establishments grew 10.29% between 2023-24 and 2025.
| Urban | Rural | All India | |
|---|---|---|---|
| Value added per business a year | ₹1,90,118 | ₹1,18,169 | ₹1,57,707 |
| Value added per worker a year | ₹1,33,879 | ₹95,399 | ₹1,17,836 |
| Pay per hired worker a year | ₹1,23,337 | ₹76,541 | ₹1,10,529 |
Running it alone or with staff: businesses with no hired workers added about ₹1,16,951 a year on average, while those with hired workers added about ₹5,02,402 (all India).
Where these businesses are: the states with the most small other services businesses are West Bengal (13.1%), Uttar Pradesh (11.6%), Maharashtra (8.8%), Tamil Nadu (6.2%), Gujarat (6.0%) of the national total (2023-24).
Value added is what a business produces minus what it spends on materials and other inputs, before paying its workers and owner, so it’s a rough guide to the income a typical small business generates. These figures cover the whole activity, which can be broader than this one business type. Across all small businesses, average fixed assets such as equipment, furniture and vehicles were ₹3,42,242 per establishment in 2025.
Licences and registrations to expect
- Registration under your state’s Shops and Establishments Act if you have premises or employees.
- A trade licence from your municipal corporation or council for many shop and service businesses.
- GST registration once turnover crosses ₹40 lakh for goods or ₹20 lakh for services (lower in some special category states), or earlier if you sell goods to other states or through e-commerce marketplaces.
- Professional tax registration in states that levy it.
- Free Udyam (MSME) registration, which helps with loans, government schemes and delayed-payment protection.
Rules differ by state and city. Check with your municipal corporation, state departments and a chartered accountant before you start.
Run a business like this in India? List it free in the India Business Directory, with your hours, deals and GST registration.
Free tools for India: Make a GST invoice · Compare business credit cards
Build a market report for Mehendi Artists in India Pick your state and see market size, earnings, competition and licences, from official data. Free, with a PDF download.
Sources: MoSPI, Annual Survey of Unincorporated Sector Enterprises (ASUSE) 2023-24, full report, Appendix A Tables 4, 29, 33, 35 and 37 (survey period October 2023 to September 2024); MoSPI, Annual Survey of Unincorporated Sector Enterprises (ASUSE) 2025, factsheet (survey period January to December 2025, released 24 March 2026). Licensing summary by Advanton, checked November 2026.
Free tools for your business
Use Advanton’s free tools with India selected: make a GST invoice, choose a business structure, work out the cost of hiring and plan your cash with the cash and payroll planner.
Last reviewed November 6, 2026. Startup costs are estimates; check local prices, licensing and tax rules before you commit money.


