Processed food spending in Rajasthan: ₹729 (urban, per person a month, estimate). People in urban Rajasthan spend an estimated ₹729 a month each on beverages, refreshments and processed food (including cooked meals bought), and in rural Rajasthan about ₹444, against ₹776 and ₹406 for India.
Data last updated · Period: 2023-24
Understanding the chart
The bar chart above shows estimated monthly spending per person on beverages, refreshments and processed food in Rajasthan, with one bar for each of the 4 figures. Each bar is labelled with its exact value, and values are per person a month, in ₹. The longest bar is the highest. The bars are, in order: Rajasthan, urban (estimate) at ₹729; Rajasthan, rural (estimate) at ₹444; India, urban at ₹776; India, rural at ₹406. The data table below the chart lists every value, and you can download the data, embed the chart or share it from the buttons above. The figures cover 2023-24 and come from MoSPI, Household Consumption Expenditure Survey: 2023-24, Fact Sheet (survey period August 2023 to July 2024; MPCE without imputing free items).
Key insights
- Estimated urban spending on this category in Rajasthan is 6% lower than the India average; rural spending is 9% higher than.
- Because the estimate follows overall spending, it ranks 26th of 36 states, the same as Rajasthan's overall urban spending.
- Across Rajasthan's households, that suggests a market of roughly ₹4,311 crore a month for this category.
Analysis
In urban areas, Rajasthan (₹729) is 6% lower than India (₹776), a gap of ₹47. In rural areas, Rajasthan (₹444) is 9% higher than India (₹406), a gap of ₹38. In Rajasthan, the urban figure is 64% higher than the rural one (₹729 against ₹444). In India, the urban figure is 91% higher than the rural one (₹776 against ₹406). The urban-rural gap is narrower in Rajasthan than in India.
What it means
This category covers tea, coffee, soft drinks, juices, biscuits, snacks, sweets, packaged and processed foods, and cooked meals bought from restaurants, dhabas, canteens and delivery apps. The businesses that compete for this spending include restaurants, cafés, cloud kitchens, tiffin services, bakeries, sweet shops and packaged-food makers. Knowing how much households spend on it, and how that differs between urban and rural areas and between states, helps size a market before opening a shop or launching a product. Remember that a single business wins only a small share of any category, so compare the market with the number of competitors nearby.
Related figures
- Monthly spending per person on beverages, refreshments and processed food in India, 2023-24: ₹776 (urban, per person a month). An average person in urban India spends ₹776 a month on beverages, refreshments and processed food (including cooked meals bought) (11.1% of their spending), and in rural India ₹406 (9.8%).
- Average monthly spending per person in Rajasthan, 2023-24: ₹6,574 (urban, per person a month). People in urban Rajasthan spend ₹6,574 a month each on average, and people in rural Rajasthan ₹4,510, against ₹6,996 and ₹4,122 for India.
- What people in urban India spend on each month, by category, 2023-24: ₹6,996 (total per person a month). Of ₹6,996 spent per person a month in urban India, the biggest category is beverages, refreshments and processed food (₹776), followed by conveyance (₹592).
About this statistic
Monthly per capita consumption expenditure (MPCE) is the average amount a person's household spends in a month, divided by the number of people in it. It comes from MoSPI's Household Consumption Expenditure Survey 2023-24, which recorded the spending of more than 2.6 lakh households on food, fuel, rent, transport, education, health, services and durable goods between August 2023 and July 2024.
Spending is not the same as income, but it is a reliable guide to living standards and to what local markets can support. Businesses use it to judge how much customers in a state can afford, how urban and rural markets differ, and which categories take the biggest share of household budgets.
Questions and answers
What is the monthly spending per person on beverages, refreshments and processed food in Rajasthan?
₹729 (urban, per person a month (estimate)). People in urban Rajasthan spend an estimated ₹729 a month each on beverages, refreshments and processed food (including cooked meals bought), and in rural Rajasthan about ₹444, against ₹776 and ₹406 for India.
How does Rajasthan compare?
Estimated urban spending on this category in Rajasthan is 6% lower than the India average; rural spending is 9% higher than. Because the estimate follows overall spending, it ranks 26th of 36 states, the same as Rajasthan's overall urban spending.
Where does this data come from?
From MoSPI, Household Consumption Expenditure Survey: 2023-24, Fact Sheet (survey period August 2023 to July 2024; MPCE without imputing free items), covering 2023-24. Estimate: India's urban and rural share of spending for this category, applied to Rajasthan's average spending per person (urban ₹6,574, rural ₹4,510). The survey publishes category spending by state only in its detailed tables, and real habits vary by state.
Data
| Area | Per person a month (₹) |
|---|---|
| Rajasthan, urban (estimate) | ₹729 |
| Rajasthan, rural (estimate) | ₹444 |
| India, urban | ₹776 |
| India, rural | ₹406 |
Source and notes
Source: MoSPI, Household Consumption Expenditure Survey: 2023-24, Fact Sheet (survey period August 2023 to July 2024; MPCE without imputing free items). Period: 2023-24. Coverage: Rajasthan.
Estimate: India's urban and rural share of spending for this category, applied to Rajasthan's average spending per person (urban ₹6,574, rural ₹4,510). The survey publishes category spending by state only in its detailed tables, and real habits vary by state.
Cite this statistic
Please also credit the original source: MoSPI, Household Consumption Expenditure Survey: 2023-24, Fact Sheet (survey period August 2023 to July 2024; MPCE without imputing free items).Related statistics
- Monthly spending per person on beverages, refreshments and processed food in India, 2023-24
- Average monthly spending per person in Rajasthan, 2023-24
- What people in urban India spend on each month, by category, 2023-24
- Average monthly spending per person in Andaman and Nicobar Islands, 2023-24
- Average monthly spending per person in Delhi, 2023-24
- Average monthly spending per person in Gujarat, 2023-24
- Average monthly spending per person in Meghalaya, 2023-24
- Average monthly spending per person in West Bengal, 2023-24
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